Transeo provides software solutions to schools and school districts nationwide - we're seeking an Marketing Events Coordinator (Conferences, Trade Shows, Webinars) to support our efforts as we grow.
The Job
This job is focused on event marketing to generate interest from influencers and decision making leaders in education. The person in this role must be skilled at presenting our brand and experience to multiple personas, engaging them through events to generate interest in our software platform and products.
Your target audience and personas include School District Administrators, Counselors, and Educators including influencers and decision makers with the goal of developing engagement, interest and ultimately sales opportunities. If you take pride in managing all the details to ensure seamless event execution and success, this role could be a great fit for you!
Responsibilities:
- Create event project plans and manage them in project management platforms
- Grow and maintain an evolving conference calendar based on relevance, quality, and cost
- Manage all relevant conference due dates and deadlines
- Oversee operational conference logistics (both in-person and virtually) including: vendor arrangements, travel planning, restaurant or hotel reservations, facilitating company attendees, monitoring registrations, booth registration, presentation proposals, swag, and table set-up
- Develop content for conference materials, pre-event correspondence and post-event outreach
- Create a successful event playbook while continuously executing and refining the process
- Produce an ongoing webinar series with internal and external facilitators
- Manage attendee and registration lists (with virtual sign-ups)
- Identify and prepare contributing stakeholders
- Create slide decks and all supporting collateral
- Support live webinars by recording the webinar, moderating as required, and fielding Q&As
- Oversee virtual event tech stack and webinar platforms (Zoom and Calendly)
- Find innovative ways to redistribute and reuse the webinar content
- Manage leads
- Upload leads into CRM post-event
- Distribute to sales team based on quality score
- Analyze the performance of events for ongoing improvement
- Assist Director of Sales Operations & Enablement with other marketing initiatives and projects as needed
Requirements:
- Bachelor's Degree in Marketing, Business, Communications, or related field OR 1-3 years of experience in a marketing, event planning, or operations role
- Experience with in-person and virtual event coordination
- Strong writing skills and attention to detail
- Great organizational and communication skills
- Integrity and a willingness to embrace the company’s values
- Strong writing and editing skills
- Effective strategic relationship management skills
- Assertive, outgoing, competitive, and self-motivated attitude
- Detail-oriented
- Willingness to learn the products to a level of depth that will allow for the creation of compelling materials
- Strong interpersonal and communication skills
- Self-motivated and highly productive without a high degree of hands-on supervision
The Company
Transeo is a different kind of company. We place a premium on social impact, having fun, working hard, and thinking deeply but practically. Transeo was created for educators by educators. We have forged both a corporate team and collaborative partnerships that represent some of the highest caliber talent and thinking in the field of K-12 education. In addition to diverse, high-energy, and smart professionals, we have a strong national network of leading educational organizations.
What We Offer
- Competitive salary based on past experience and track record
- High quality health, dental, and vision insurance, and 401K
- Support from contractors (e.g. graphic designer, contact list provider) when needed
- A highly motivated sales team who will make great use of the interest and leads that you generate
- Up to 25% travel
- Potential work from home flexibility one day a week based on performance
- A stellar suite of products that are highly compelling to educational leaders who understand what they can do for transforming readiness
- A group of co-workers who are a heck of a lot of fun
- An opportunity to make a difference in education
What You Market
In sum, you market college, career, and life readiness software by featuring a suite of tools that helps schools, districts, regional entities, and states transform the way they support students in their readiness journey. Transeo currently features 4 products (Serve, Jobs, Journey, College) with more on the way, all fully integrated and built using one of the most modern programming languages. With the passage of new federal and state education policies, educators are clamoring for systems to support a much more flexible system that focuses more on the whole child rather than reducing students to just grades and test scores. Transeo is an outgrowth of the Redefining Ready movement and is the best-in-class suite to meet the needs of educators as they implement far more flexible graduation and life readiness options for students. From a marketing perspective, many powerful stories can be told about customer best practices, economic mobility for students, more deliberate career exploration, and ultimately helping students transform their lives by using the Transeo suite.
Are you looking to be a key contributor on a start-up-mode, high-energy team? Do you want to make a difference by helping to market and sell a software suite that transforms schools? Do you have content marketing and social media expertise, event management / support skills, grit, perseverance, vision, and an entrepreneurial spirit? Do you possess a “lets get it done” attitude and routinely exceed expectations and lead generation targets? If so, Transeo wants to hear from you.
Transeo is an Equal Opportunity Employer
Thank you for considering an application for employment with the Transeo team! As an equal opportunity employer, Transeo values diversity of all kinds in our effort to create a stellar workforce of committed and passionate team members.